Monday, January 9, 2012

Should You Invest In An Outsourced Telemarketing Company To Get B2B Leads?

For a lot of US companies, this is a question that has been bothering them the most. That is to be expected, considering what are at stake here. We have to think if this is good for your business. This can affect a lot of American workers. Sometimes, it can cause some businesses to close down due or change location due to competition. Even American dollar are being lost to foreign telemarketing firms. But for those who need B2B leads, this is a trend that will continue. There are just some reasons why US firms hesitate to work with local lead generation companies.

Some of these are found below:

Number one is in skills. Yes, it is true that this is a job that Americans are best at. But here is the problem: there are not enough Americans to do the job. This is the biggest problem that has affected many firms. And this is a job that foreign telemarketing firms are adept at doing.

Number two is in B2B lead generation speed – In business, sales leads are important business assets. But the value of such assets diminishes the older they are. That is why you need to get them fresh. You will have to work with foreign telemarketers since they have the capability to provide qualified leads fast.

Number three is the cost of generating qualified leads – This is perhaps the most important factor that fills the minds of many businessmen. Local telemarketing services often charge to high fees for leads that are too few. Foreign firm can provide for you need, and at a much lower price.